Wheres me jumpa

I overtook a truck one day last week. Its trailer was branded with an advertisement for Drive Beer. I laughed out loud. Below is an image from Flickr of a similar trailer. You can see why I found it so funny. Drive Beer does exactly what it says on the tin, you can drink and drive. Its a clever spin on the low/non alcoholic beer market, however it really is a name and advertising campaign that will raise some ridicule.

Had not heard these before until this evening. A wee bit demented is the best way to describe it! Have a listen here.